SELF-MANAGEMENT APP FOR CANCER SURVIVORS

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PROJECT DEFINITION

The scope of this project was designing a family of hair care products for Golrang co.
The main goal through out this project was to design a family of hair care products including Shampoo (400 ml), conditioner (300ml), body gel (300ml) and Kids shampoo (200ml) for Golrang Company, based on their brand’s personality.

BRAND PERSONALITY

In addition to doing the research into the history of the department, another aspect of this project included analyzing the information and presenting them in an engaging format.

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PERSONA

Personas were used to build empathy and understand the possible needs of different users. The goal was to have a look on users who are friendly with new technologies and on the other hand users that are not necessarily comfortable with technology.
Also, the overall needs of a breast cancer survivor were studied to find a better motivational path for engaging them in self-care process.

© 2019 by Sana Behnam

sana.behnam@gmail.com